142nd APHA Annual Meeting and Exposition

Annual Meeting Recordings are now available for purchase

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Local-level program planning for health marketing campaigns should be coupled to food environment interventions, as population sodium knowledge and choosing healthy foods remain low in residents of Los Angeles County, California

142nd APHA Annual Meeting and Exposition (November 15 - November 19, 2014): http://www.apha.org/events-and-meetings/annual
Tuesday, November 18, 2014 : 4:30 PM - 4:50 PM

Patricia L. Cummings, MPH , Division of Chronic Disease & Injury Prevention, Los Angeles County Department of Public Health, Los Angeles, CA
Nicolle Rueras, MPH , Division of Chronic Disease & Injury Prevention, Los Angeles County Department of Public Health, Los Angeles, CA
Rachel Adams, MPH , Division of Chronic Disease & Injury Prevention, Los Angeles County Department of Public Health, Los Angeles, CA
Tony Kuo, MD, MSHS , Division of Chronic Disease and Injury Prevention, Los Angeles County Department of Public Health, Los Angeles, CA
Introduction: Limited research has assessed population sodium knowledge and food choice after exposure to health marketing and food environment interventions.

Approach: A cross-sectional survey was administered to a sample of Los Angeles County residents who regularly use public transportation and were exposed to recent food environment changes and health marketing focused on sodium reduction. Street intercept surveys were conducted at two central, high volume bus/Metro-rail stops in the region. Participants were required to be a permanent resident, >age 18, speak English or Spanish, and not be pregnant. A series of multivariable logistic regressions were performed to examine the relationships between sodium knowledge and several key variables (e.g., fast food consumption and weight status).

Results: Of 1,032 invited, 706 adults completed the survey (69%). About half were female and Hispanic. A majority was aged 25-44 (34%) and spoke English at home (39%). When asked about daily sodium limit, less than 4% reported within the accurate range (1500-2300 mg). The odds of underreporting the recommended daily sodium limit was 1.6 times higher among participants who ate fast food/restaurant food >15 times per month (referent group: those who ate 0 times). The odds of underreporting sodium content when shown a double cheeseburger meal example was 1.43 times lower among participants who were overweight/obese as compared to those who were not.

Discussion: Results suggest most adults continued to lack knowledge of recommended sodium levels despite public education, affirming the need for complementary changes to the food environment (e.g., nutrient limits, signage, placement, pricing strategies).

Learning Areas:

Administer health education strategies, interventions and programs
Planning of health education strategies, interventions, and programs
Program planning

Learning Objectives:
Explain why food environment interventions may want to be coupled with health education and marketing for sodium reduction. Evaluate the current levels of consumer knowledge of daily sodium limits in Los Angeles County, California. Describe the results from the multivariable logistic regressions in the context of controlling for confounding factors.

Keyword(s): Community Health Planning, Community Health Programs

Presenting author's disclosure statement:

Qualified on the content I am responsible for because: Patricia L. Cummings, MPH is the Program Manager of the Sodium Reduction in Communities Program in Los Angeles County (CDC grant) and an Epidemiologist at the LA County Department of Public Health. She has been the principal or co-principal investigator of multiple research studies focusing on food quality and food safety, including school-based nutrition and foodborne diseases. Among her interests has been development of nutrition strategies, such as reducing sodium intake through food procurement strategies.
Any relevant financial relationships? No

I agree to comply with the American Public Health Association Conflict of Interest and Commercial Support Guidelines, and to disclose to the participants any off-label or experimental uses of a commercial product or service discussed in my presentation.