141st APHA Annual Meeting and Exposition

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Recorded Annual Meeting Presentations (RAMP) are now available for purchase.
Only $90 for presenters, $140 for registered attendees and $200 for non-attendees.

Online Program

295784
Grass Tops Organizing: The Massachusetts Recipe for Success


Monday, November 4, 2013 : 2:30 p.m. - 2:50 p.m.

Maddie Ribble, MPH, Massachusetts Public Health Association, Boston, MA
  
     
This presentation will describe the grasstops organizing strategies used by the Massachusetts Public Health Association to advance public health policies. MPHA's Act FRESH Campaigns engages grasstops leaders from across the Commonwealth to identify, prioritize, and lead advocacy campaigns to address healthy eating and active living policy. The presentation will describe the model used, successes, and challenges.

Learning Areas:

Planning of health education strategies, interventions, and programs

Learning Objectives:
Describe the grasstops organizing strategy used by MPHA. List examples of policy priorities and tactics employed by grassroots leaders in Massachusetts. Describe successes and challenges of the Massachusetts model.

Presenting author's disclosure statement:

Qualified on the content I am responsible for because: I have expertise in policy analysis, advocacy, strategy, coalition-building, and lobbying. I led MPHA’s campaign to create a $60 million Prevention and Wellness Fund, signed into law last year, and I have been instrumental in passage of legislation to improve school food, create a state food policy council, and create a strategy to support survivors of violence in health care settings
Any relevant financial relationships? No

I agree to comply with the American Public Health Association Conflict of Interest and Commercial Support Guidelines, and to disclose to the participants any off-label or experimental uses of a commercial product or service discussed in my presentation.

Back to: 3327.0: Mobilizing a Public Health Campaign