This study examined whether computer-based nutrition education approaches and materials designed for middle class users would be appropriate and relevant to lower SES populations often not reached by traditional programs. Eight focus groups were conducted with urban and rural Head Start mothers to discuss dietary fiber and review related "Step Up to Good Health" materials, while 7 groups focused on dietary fat. Most participants were receptive to using the computer/Internet to learn about nutrition. Half had computer access at home or elsewhere, and other acceptable access sites were identified. Uninterrupted (childfree) time was consistently cited as an important limiting factor, however. Participants found the information, suggestions, and action strategies for boosting fiber or trimming fat to be understandable and relevant. Cost and convenience were even more prominent barriers to healthy eating than in middle class groups, and the mothers relied heavily on fast-food meals. They also questioned whether their children would eat "healthier foods" even if provided. On the other, mothers wanted to eat healthy for their children and to encourage their children to eat well. The role of a healthy diet in weight control was also an important motivator. The results indicate that computer technology offers promise for meeting the needs of lower SES users. Further, their perceptions, motivations, and lifestyle factors seem similar enough to those of middle class users that the same nutrition education content and approaches designed for one group may, at least in some circumstances, be appropriate and relevant to the other.
Learning Objectives: At the conclusion of the presentation, the participant will be able to: (1) articulate whether or not access is a substantial barrier to computer-based nutrition education for Head Start mothers; (2) identify mothers' motivators and barriers to low fat, high fiber diet.
Keywords: Nutrition, Computer-Assisted
Presenting author's disclosure statement:
Organization/institution whose products or services will be discussed: None
I do not have any significant financial interest/arrangement or affiliation with any organization/institution whose products or services are being discussed in this session.